John Mansour·Dec 12, 2024AI is Changing How Product Managers Learn, For the BetterImagine teaching grade-schoolers simple arithmetic before calculators, or teaching them spelling and grammar before smart text editors. In…
John Mansour·Nov 27, 2024The AI Fueled Product Manager — The Best Version of YouFear not, product managers. AI isn’t going to take your job. Quite the opposite. It’s going to make you a better product manager than you…
John Mansour·Oct 16, 2024The Solutions Value Chain — A Framework for Delivering Strategic Customer ValueWhat is The Solutions Value Chain?
John Mansour·Oct 16, 2024How to Make Gen AI Your Full-time Market Research InternIf there’s one thing product managers and product marketing managers wish they had more time for, it’s market research. No sales…
John Mansour·Oct 16, 2024Why Your User Stories Are Killing Product UsabilityYour user stories are killing product usability because they’re missing two critical components. Not only is product usability suffering…
John Mansour·Sep 4, 2024Product Strategy Explained in Practical TermsIf you thought there were a million ways to define product management, product strategy might have it beat by a longshot. Forget about the…
John Mansour·Aug 26, 2024Are We Going About Stakeholder Alignment the Hard Way?I was at a recent Product Coffee meeting and the subject of stakeholder alignment came up. I immediately sensed heightened stress levels in…
John Mansour·Aug 26, 2024Presales Demos: The Missing Value Link That Connects Tactical & StrategicWhen it comes to presales demos, the endgame is to advance the sales process to the next stage. At a minimum, that means you’ve made the…
John Mansour·Aug 13, 2024How to Facilitate a Strategic Account Planning Meeting With CustomersIn its simplest form, strategic account planning is your ability to help customers define success in measurable terms, then lay out a…
John Mansour·Aug 13, 2024The Best Bang for Your Discovery Buck — Customer Advisory BoardsCustomer Advisory Boards (CABs) are still the best bang for the buck when it comes to “customer discovery,” not to be confused with user…
